Leche Pura 2018-03-04T13:33:19+00:00

Project Description

Leche Pura

HOW WE USED TECHNOLOGY TO POWER A LOCAL DAIRY FARM

Leche Pura

Brief

Leche pura means pure milk and to provide the same to his family and everyone around him, our client, a very successful businessman, went back to the roots and started a dairy farm. A state-of-the-art farm, with completely mechanized milking system and no human touch involved, was serving to more than a thousand households in the vicinity. But delivery setup and payment collection were all manual. And with expanding market and new products being added, the client wanted a POS solution which could handle mobile payments.

We helped build a custom mobile POS, with offline functionality to ensure proper operations across the city. We linked the same to iOS and Android apps for the customers, which helped them order and keep track of billing.

  • Mobile POS
  • Mobile Apps
  • Content Marketing

Deliverables

We were tasked with powering the mobile delivery vans with POS systems and to convert the cash based mode of payment to the digital form, which could be accepted through a mobile app. We also helped promote the brand on social media in order to get more customers on the platform. Some of the services we provided include:

  • Development
  • Content Marketing

  • Marketing Strategy
Development
Design
Social Media Marketing

Results

The digital conversion helped Leche Pura weed out cases of cash mishandling and also helped improve inventory management. The brand also acquired more customers through the social media drive and engagement improved through mobile apps for customers.

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